Dr. Shweta Empowers
Built a paid workshop funnel that collects money, verifies payment and gets registrants into the room - without manual follow-up.
Paid registrations, verified payments and automated WhatsApp and Zoom onboarding - attendance stopped leaking after checkout.
Registration flow
Payment verification
Audience served
Client
Dr. Shweta Empowers
Industry
Health & Wellness
Location
India
Role
Conversion Design • Full-Stack Engineering • Payments
Year
2025
Engagement
Custom Web Application - workshop funnel and admin layer
The Challenge
Where they started.
Promotion, registration and payment were handled manually over calls and WhatsApp. After payment, attendees still had to be added to the community and sent Zoom details by hand, and the team had no view of registrations, revenue or attendance.
The Approach
What we did.
- 01
Created a structured landing page with hero, workshop details, takeaways, value stack, FAQs and persistent registration CTAs.
- 02
Built the trust layer before the CTA: professional credibility, participant testimonials, ratings and video stories.
- 03
Integrated Razorpay with server-side signature verification and webhook fallback for payment reliability.
- 04
Connected successful registration to WhatsApp community and Zoom registration actions automatically.
- 05
Built a protected admin dashboard for registrations, revenue, payment status, conversion, community joins and attendance.
- 06
Added a sticky mobile registration CTA across the journey.
The Result
The outcome.
Registrations and payments run unattended, attendees arrive onboarded, and the team plans each cohort from real numbers instead of a spreadsheet.
Stack
- Next.js
- React
- TypeScript
- Tailwind CSS
- Prisma
- PostgreSQL
- Razorpay
What we shipped
Deliverables.
- Workshop landing page with live countdown
- Credibility, value stack and workshop overview sections
- Testimonials, video gallery and FAQ system
- Registration form with Razorpay integration
- Payment verification and webhook handling
- Success and onboarding page
- WhatsApp and Zoom integration
- Admin dashboard, attendee management and conversion analytics
- CSV export
What changed, side by side.
Workshop promotion
Manual WhatsApp and calls
Dedicated conversion-focused landing page
Registration
Collected in conversations
Structured online registration flow
Payment
Coordinated manually
Razorpay checkout with verification
Onboarding
Attendees contacted one by one
Automated WhatsApp and Zoom access after payment
Attendee tracking
Manual follow-ups
Centralised admin dashboard
Performance visibility
No central view
Live registrations, revenue, conversion and attendance
How it ran
The engagement, phase by phase.
Scope: Conversion Experience + Paid Registration + Admin
Attract
Phase 1Landing experience built on pain points, value and credibility.
Convert
Phase 2Social proof, value communication, FAQs and persistent CTAs.
Confirm
Phase 3Razorpay order creation, checkout and verification.
Onboard & track
Phase 4WhatsApp and Zoom connection with admin tracking.
Studio note
Paid workshops fail in the ten minutes after checkout. Automating the WhatsApp and Zoom handoff did more for attendance than any extra section on the page.
What's next
The next phase.
- 01Reminder automation in the 24 hours before the session
- 02Post-workshop upsell into the core programme
- 03Cohort-wise attendance and revenue reporting
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