All workCase 08
Product & Web · 2025-2026

Shreeji Thali Platform

Replaced WhatsApp order chaos with a subscription platform the kitchen runs its entire day on.

Shreeji Thali Platform
At a glance
Custom Build package

A custom subscription platform that made daily meals verifiable, payments automatic and operations calm - built from scratch.

Manual to automated

Ops time reclaimed

QR pass

Meal verification

0 / 30 days

Subscription plans

ReactTypeScriptNode.jsSupabaseCashfreeGoogle Maps

Client

Shreeji Thali

Industry

Food & Tiffin Subscription

Location

Nagpur, India

Role

Product Design • Full-Stack Engineering • Operations Tooling

Year

2025-2026

Engagement

Custom Web Application - full-stack product build

The Challenge

Where they started.

A conventional site could take an order but not run a subscription business. Payments sat in a separate workflow, verification was manual, delivery tracking lived in notebooks, and serviceability was checked by hand for every address.

The Approach

What we did.

  1. 01

    Created a dedicated ordering flow for 15-day and 30-day plans with Lunch, Dinner and Combo options.

  2. 02

    Integrated Google Maps, GPS positioning and a 6 km delivery-radius check to validate serviceable addresses.

  3. 03

    Connected Cashfree payments with backend verification so subscriptions confirm only against validated transactions.

  4. 04

    Built a mobile-ready digital QR subscription pass for phone or printed-card scanning.

  5. 05

    Developed admin and manager dashboards for subscriptions, customers, delivery routes and meal tracking.

  6. 06

    Added blog, contact and legal pages for customer communication and search visibility.

The Result

The outcome.

Every subscription, payment and delivery now flows through one system. Revenue is collected upfront, disputes are settled by a scan, and the kitchen can scale without adding admin staff.

Stack

  • React
  • TypeScript
  • Node.js
  • Supabase
  • Cashfree
  • Google Maps
  • QR Technology

What we shipped

Deliverables.

  • Customer-facing website
  • Subscription and checkout system
  • Google Maps location validation
  • Cashfree payment integration
  • Digital QR meal pass
  • Customer profile and ID verification
  • Admin and manager dashboards
  • QR meal scanner and delivery tracking
  • Coupon management
  • Blog, contact, legal and compliance pages
The shift

What changed, side by side.

Subscription

Manual, disconnected process

Structured online subscription

Payment

Separate workflow

Integrated Cashfree checkout with verification

Verification

Manual checks

Digital ID and QR pass system

Delivery

Manual tracking

QR scan plus delivery logs

Operations

Multiple manual tasks

Centralised dashboards

Location

Checked by hand

Automated 6 km validation

How it ran

The engagement, phase by phase.

Scope: Web Application + UI/UX + Full-Stack Development

  1. Customer journey

    Phase 1

    Meal selection, location validation, payment, confirmation.

  2. Core platform

    Phase 2

    React customer experience with subscriptions, profiles and checkout.

  3. Operations system

    Phase 3

    Admin and manager workflows for customers, delivery and meals.

  4. Verification layer

    Phase 4

    QR scanning, payment verification and delivery logs connected.

Studio note

Subscription food is an operations problem disguised as a website problem. The QR pass mattered more than any page design - it is what made a daily meal verifiable.
Team, Digital Door Agency· Strategy & Creative

What's next

The next phase.

  • 01Route optimisation for delivery staff
  • 02Automated renewal and pause handling
  • 03Customer app with meal preferences
PreviousDr. Shweta DubeyHolistic Healing Hub PlatformNext case

Want a result like this?

Tell us about your brand in 90 seconds. We'll come back in one business day.

Start the conversation